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Beyond the Bar Code. / Charlie Schmidt.

by Schmidt, Charlie; SIRS Publishing, Inc.
Material type: materialTypeLabelBookSeries: SIRS Enduring Issues 2002Article 64Business. Publisher: Technology Review, 2001ISSN: 1522-3191;.Subject(s): Consumer behavior | Identification | Inventory control | Privacy | Product life cycle | Radio frequency identification tags | Technological innovationsDDC classification: 050 Summary: "Within a few years, unobtrusive tags on retail products will send radio signals to their manufacturers, collecting a wealth of information about consumer habits--and also raising privacy concerns." (TECHNOLOGY REVIEW) This article explains the radio tag, a device that has existed for more than 50 years, which manufacturers hope to use as a means of obtaining information regarding consumers' spending habits.
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Articles Contained in SIRS Enduring Issues 2002.

Originally Published: Beyond the Bar Code, March 2001; pp. 80-85.

"Within a few years, unobtrusive tags on retail products will send radio signals to their manufacturers, collecting a wealth of information about consumer habits--and also raising privacy concerns." (TECHNOLOGY REVIEW) This article explains the radio tag, a device that has existed for more than 50 years, which manufacturers hope to use as a means of obtaining information regarding consumers' spending habits.

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