000			01292cam a2200289 4500
005			20150716091020.0
008			021125s xx 000 0 eng
022			_a1522-3191;
050		0	_aAC1.S5
082	0		_a050
100	1		_aRosenbaum, Claudia.
245	1	0	_aIntrigue, Lust and Merchandising. / _cClaudia Rosenbaum.
260			_bLos Angeles Times Syndicate, _c2002.
440		0	_aSIRS Enduring Issues 2003. _nArticle 73. _pBusiness, _x1522-3191;
500			_aArticles Contained in SIRS Enduring Issues 2003.
500			_aOriginally Published: Intrigue, Lust and Merchandising, June 10, 2002; pp. E2.
520			_a"By tapping into a devoted fan base, networks and others hope to clean up on product tie-ins to TV soap operas." (LOS ANGELES TIMES) This article discusses the television networks marketing to soap opera followers to own the same decor and fashion their favorite characters own.
599			_aRecords created from non-MARC resource.
650		0	_aCommercial products.
650		0	_aMerchandising.
650		0	_aSoap operas.
650		0	_aTarget marketing.
650		0	_aTelevision broadcasting.
650		0	_aTelevision program product placement.
710	2		_aSIRS Publishing, Inc. _tSIRS Enduring Issues 2003. _pBusiness., _x1522-3191.
942			_c UKN
999			_c33945 _d33945